Conventions of a Teaser Trailer

There are certain conventions which need to be included in the production of a teaser trailer. However, it is the form and successful construction of these conventions which will make the teaser trailer either succeed or fail in it's aim to inform and excite the audience of the forthcoming film. The conventions include:
         Institutional reference - informing the audience of the businesses which produced and distributed the movie.
         Varied paces - both fast and slow to vary the on-screen action, and to inform and excite the audience.
          Appropriate music - The music should fit the genre of the production to compliment the overall feel of the teaser trailer. However, it should also be remembered that contrapuntal music can be used for a varied effect according to the genre of the production.
         Credits - These are not used in all teaser trailers, but may be used to inform the audience of stars that are in the film, thus further excited the audience and increasing their desire to view the exhibition of the production.
        Voice-over - The voice-over is non-diegetic narration which can be presented as the thoughts of one of the characters within the production, commentary from an off-screen person external to the story, or as a sound bridge to a conversation within the teaser trailer which will appear later.
          Graphics - Any writing within the teaser trailer will need to use the correct font to present both the genre of the production, and fit with the consistent style of the overall production itself. For example, for a period production, the graphics will usually be calligraphic, whereas for a science-fiction production, the graphics will be bold and metallic in colour.

Beauchamps Media said: Excellent work Luke, with some terrific understanding and effective terminology
Target: ‘ it’s ’ always means 'it is'; like ‘his’, ‘hers’ and ‘ours’, ‘ its ‘ has no apostrophe
Complement = something that perfects or adds to something else
Compliment= statement of praise